October 31 Newsletter - Second Prize in a Beauty Contest

Jacob Aldridge, about 1 year ago

Welcome,This week I wanted to step outside the usual business theme, and include some links regarding the US Presidential Election (which has only six days left to run). Increasingly, elections around the world are about leadership, inspiration and trust. I have no doubt that there are lessons here for business leaders as well.And if politics isn't your style, you may elect to explore the business side of transformational leadership, and skip to the joke at the end.Curse of TecumsehOne interesting note is that, with only three months left in office, George W Bush appears to have avoided the ‘Curse of Tecumseh', ensuring that a President elected... Read More


The Business of Love

Jacob Aldridge, about 1 year ago

I recently got married (which explains my lack of recent blog posts), and I can attest that everything you have heard about wedding pricing is absolutely correct. Since I write for a website with the tag ‘Love Business'  I thought I would share with you what I learned about the business of being in love - or at least the pricing side of things.  Those who have planned a wedding, are planning a wedding, or plan to one day plan a wedding, understand the rule of wedding pricing: if you use the ‘W' word when shopping, it will spontaneously lead to... Read More

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Opportunities and challenges for SMEs - the next 5 years.

Jargon Buster - Positioning

Positioning is a business exercise done before any marketing takes place. It impacts the entire business model to include how the business operates and how... Read More

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