Sonya is an experienced business management professional with a proven track record driving strong commercial success in both large multi-national corporate and local start up environments.  She has a strong background in technology, intellectual property, sales & channel management, customer relations, and commercialisation.  

Sonya has always had a passion for learning and growth through new challenges.  She started her work life as a scientist with the CSIRO, and went on to grow a dominant successful software licensing business in the mid ‘90s.  She has also held a number of regional management roles with Microsoft Corporation and has held board positions in a Bio-Tech start-up.

Sonya joined the Shirlaws team in 2008.  Her passion is working with people in business to achieve clarity, alignment and quantum commercial momentum while supporting and energising the people within the business.

Canadian born, Sonya holds an MBA specialising in Entrepreneurship and New Venture Management, and a 1st Class Honours degree in Science (University of Queensland). She is married with two delightful little girls and  loves being in the outdoors, sailing, skiing, yoga, and jazz and tap dancing with other ‘mature and motivated' individuals.

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