The Opportunity is Now - Shirlaws International Conference 2009

Where is the opportunity when the economy is at rock bottom?

Both the cultural and commercial issues businesses face when the economy is in a trough are negative - culturally, fear dominates and commercially, scarcity replaces the abundance we've all experienced over the last few years.

We need to see both the positives and the negatives out of the recession to create some calmness and balance, and move away from the fear. What should your business be investing in right now? Answer - anything that creates a foundation for growth in the next phase. Perhaps as a business you don't have extra cash to invest - but what about spending the time to take a strategic look at your business, so that when the upturn arrives you'll be better placed to take advantage of it and beat the competition?

The Opportunity is Now.

We've identified the strategies that you can engage in now to improve your business's competitive position, and we'll be sharing them with you at our next international conference.

Darren Shirlaw has written a series of articles which will introduce you to key topics which will be covered at the conference. To read these articles please download the pdf documents at the bottom of this page.

During these two interactive, information-packed days, we'll answer the key questions our clients are asking right now:

Do I buy or invest now?
Are we at the low point?
When is this?
Do I buy in my own country or expand overseas?
What will happen to exchange rates?
The economic data of trends - how long do recessions last?
What are the opportunities during a recession?
How do I attract clients during a recession?
How do I find recession-proof clients?

It is easier to outsmart competitors while they are panicking and cutting costs during the downturn than it is to outsmart them going up the curve while everybody is buoyant. It is also enormously cheaper in real dollar spend terms.

Join Darren Shirlaw and the entire Shirlaws Coaching team at our International Conference and find out how. Investing in your strategy now will be time well spent in preparing your business for the next economic phase.